Apple INC and China Mobile Enters Into A New Deal for Years to Come

Posted by Priyanka Sunday, December 29, 2013

From January 17th 2014, Apple and China Mobile will start operating together. They have already signed an agreement. This agreement will see the operator offer the iPhone 5C and iPhone 5S. China Mobile is going to sell these two handsets from their retail stores.

It’s now a well known fact that China Mobile is the world’s largest operator with a huge customer base. And the estimated base is at 710 million. From the day of Christmas, customers of China Mobile will be able to place and order and register for their devices from this branded retail store itself. These devices are for sale in the UK since September 2013.

Although the value of this agreement is unknown, Apple INC says that this agreement will last for several years from now. Apple CEO Tim Cook said that China is an ‘extremely important market for Apple.

It has been mentioned that the details of pricing and viability for this iPhone 5S and iPhone 5C will declared later some time.

BlackBerry On Verge of Getting Perish

Posted by Priyanka Thursday, December 19, 2013

BlackBerry is going to lose three senior executives by the end of this year and thereafter. In the next two weeks, the president of global sales Rick Costanzo and the vice president will leave BlackBerry by the end of 2013.
 
Director of global public policy Mark Cameron is leaving to PR and another concern. Both the president and the Vice president have been with this Canadian company for 14 and 13 years respectively. Seeing the downfall getting accelerated, this is going to be their decision.

Gusto Gets into Better Deal

Posted by Priyanka Wednesday, December 18, 2013

Gusto distributors are entering into a deal with a major retailer on the high street. They get exclusive rights until next year. It launched in August 2012, partnering with both Elite Mobile and Gusto Telecom. However, Crystalusion supplier Solution in Media has now handed exclusive distributor rights to the latter.
Mobile Fun and Clove Technology. Elite is understood to have established a partnership with eXpansys, which Gusto will now control.

Gusto MD Joe Bennett reports. He’s on the verge of signing a deal for a high street retailer to exclusively sell the7.99 pound product until the end of the year.

20:20 Mobile UK finance director Andy White quits

Posted by Priyanka Friday, December 13, 2013

20:20 Mobile finance director and managing Andy White is resigning after a period of 16 years. Mobile News understands White resigned from the company, which is in the process of being acquired by Brightstar, in October – with an internal announcement being issued today.
 
White’s official leaving date is December 23, and is said to have already accepted a new position outside of the mobile industry. His replacement is currently unknown.

 

O2’s new 4G Tariff Plan

Posted by Priyanka Thursday, December 12, 2013

O2 operator has launched a new range of pay monthly and SIM pre-pay 4G tariff plan. And this plan starts at pound 17 per month. O2 has unveiled a new line up of 4G tariff as it continues to roll out the service.

The operator will offer 4G Refresh (pay monthly) tariffs from £17 per month for unlimited calls and texts plus 1GB of 4G data, while Simplicity (SIM only) tariffs will start at £21 for unlimited calls and texts plus 1GB of 4G data. The full list of new tariffs is detailed below.

Vodafone Release ‘First’ Global Marketing Strategy

Posted by Priyanka Tuesday, December 10, 2013

Vodafone will use social media-driven events to boost its brand across the globe during 2014.The new strategy replaces the operator’s global sponsorship of the McLaren Mercedes Formula 1 team.

 The events, named‘Vodafone Firsts’, mark the operator’s move away from the traditional ‘badging’sponsorship approach.

In a statement, Vodafone said that ‘Firsts’ will focus on people doing “remarkable” things for the first time.
Vodafone added that the events will include: an iconic sportswoman to take her first steps to protect some of the world’s most vulnerable women; a professional surfer to achieve a lifetime’s ambition for the first time; a leading musician to create his first recording with sounds sourced from remote locations and a revolutionary approach to conducting an orchestra to be performed for the first time.

O2’s New Announcement

Posted by Priyanka Monday, December 9, 2013

O2 has announced it will build a free-to-access Wi-Fi network in the Nottinghamshire market town of Newark.
The O2 Wi-Fi will allow Newark shoppers and visitors to use the free and secure internet service, regardless of network, after they have registered when first logging in.
 
Once registered, customers will automatically be connected to O2 Wi-Fi when they enter a coverage area.
O2 will begin installing Wi-Fi technology into buildings and street furniture in January 2014. The operator will share the cost of the equipment, installation and maintenance with the council, which will coordinate and commission any maintenance and repair through its own contractor on behalf of O2.

Brightstar’s Acquistion of UK hardware is Complete

Posted by Priyanka Friday, December 6, 2013

Brightstar has completed the acquisition of UK hardware distributor. Mobile for an undisclosed fee, rebranding as Brightstar.
The acquisition sees the number of countries Brightstar operates in increase from around 38. By following the JV sale – to more than 50. It serves more than 200 operators and 50,000 retailers, and has a local presence in more than 50 countries, including the UK and Spain.
20:20’s European markets include Finland, Germany, Hungary, Italy, the Netherlands, Norway, Spain, Sweden, Poland, Portugal as well as the UK. Mobile currently serves over 3,500 customers with annual turnover of nearly 1 billion pound.
Brightstar president and CEO Marcelo Claure said, with the strategic acquisition of 20:20Mobile, Brightstar has a strong position in the European market, one of the most exciting and progressive markets in the world. Bringing the team of20:20 Mobile into the Brightstar family will allow us to deliver some of the top innovations and services developed for mobility to the operators, retailers and manufacturers that are leading the wireless industry in Europe.

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